Netflix, the world’s largest streaming service, has announced a free streaming service for 48 hours.
Free Netflix has started in India. It has been introduced under the StreamFest offer. Netflix’s Free Weekend is opening at 12.01 pm on 4 December and will continue until 11.59 pm on 6 December. Considering the nature of the initiative, there is also a cap on how many people will be able to access the service, although the company has declined to disclose any specific details on it.
The Los Gatos, California-based firm had first stated plans to pilot a weekend-long access in India last month.
“We think that giving everyone in a country access to Netflix for free for a weekend could be a great way to expose a bunch of new people to the amazing stories that we have, the service, how the service works and hopefully get a bunch of those folks to sign up,” Netflix chief operating officer and chief product officer Greg Peters had said in the company’s earnings conference call last month.
Netflix will be free for 48 hours
Netflix, the world’s largest streaming service, has announced a free streaming service for 48 hours. In such a situation, users will be able to watch movies and shows for free. During this time, users will be able to watch videos in standard definition streaming (SD). its Basic plan has an initial price of Rs 499. Apart from this, users will be able to watch for free in a limited number. Netflix’s Free Weekend was announced in October by Chief Product Officer Greg Peter. During this, he said that the user will not have to attach a payment card to watch for free.
During this stream fest, anyone in India can watch the premium content of the OTT Platform. No extra money will have to be paid for this. However, for this, the user has to sign-up through his email ID or number.
How to watch free Netflix
2. You can also download it from the Android app.
3. If you are not signed in or already an account, you will have to sign up.
4. To see free Netflix, a reminder can be set by going to Netflix.com.
5. Free Netflix will be able to watch smartphones, TVs, iOS devices, gaming consoles everywhere.
Over the past year or so, the OTT platform has been conducting various pricing experiments in India and several parts of the world, in a bid to broaden its user base while retaining its premium offering. This comes in the backdrop of the streaming major increasingly relying on international markets like India for future growth.
The company stopped offering a free 30-day trial in India earlier this year and recently extended it to all markets.
It has also piloted a cheaper entry-level plan, weekly plans, discounted long-term subscription plans as well as free content access to non-members in the country for a limited time. In August, it made select shows and movies available for free to all users across the world.
“We have been working really hard to try and make our offering in India more competitive, more attractive to members and members-to-be, and there’s a bunch of different product features we’ve been doing, partnerships and payments integrations,” Peters had told analysts in April this year.
In India, Netflix competes with rivals like Disney+ Hotstar, Amazon Prime Video, Essel Group’s ZEE5, Sony Pictures Network’s SonyLIV, and Times Internet*-owned MX Player, all of which offer more economical pricing packages to users in the country.
